Rethink Plastic. Rebuild the Planet. For Every Life.
A vision for a cleaner future that challenges our plastic habits and inspires collective action to heal the planet—for all life, now and next.
OUR MISSION
Shifting perspectives on plastic by empowering stakeholders toward resource-efficieny and optimised handling. Plastic Waste is our New Raw-Material
Our Vision
Enabling a future where societies and corporates rethink and reduce their plastic footprint, protect natural resources, and advance a sustainable circular economy.
Connecting Communities for a Circular Future
We create a collaborative network that empowers projects, cities, people, and local organizations to transition toward a circular economy. By connecting stakeholders, sharing knowledge, and promoting sustainable practices, we help communities reduce waste, optimize resources, and generate lasting environmental, social, and economic value.
Through innovation, partnerships, and collective action, we strengthen local ecosystems, inspire responsible decision-making, and accelerate scalable solutions that benefit both present and future generations.
By connecting stakeholders, sharing knowledge, and promoting sustainability practices, we help communities, companies and organisations reduce.
When Validation Matters More Than the Moment
The tragedy of the commons refers to a situation in which individuals with access to a public resource—also called a common—act in their own interest and, in doing so, ultimately deplete the resource. 1833 by British writer William Forster Lloyd.
EGO desires for more which is based on validation and recognition, based on a deficiency. We need to give up our desire for more if we recognise that we already have everything we need.
Your everything is clean water, clean air, nutritious food, security, health and a place to live – most likely, your basic needs are covered!
Ask yourself: Where did our desires on Maslow‘s Pyramid has led us: Self-fulfilment needs. Into a world where a picture means more than being aware in a moment.
Sustainable Solutions Against Plastic
A diverse portfolio of sustainable services designed to reduce, manage, and eliminate plastic pollution.
Workshops on Behavioral Change
Inspire individuals, schools, and communities to reduce single-use plastic consumption and embrace sustainable lifestyles.
Projects on Small Circular Economies
A strategic model for companies and governments to reduce plastic pollution by creating closed-loop circular economies in mega-cities (pilot: Mumbai).
Presentations and Lecturing Programs
Corporates, NGOs, schools, universities, and municipalities
Audits – reTHINK Plastic
Data-driven audits to track plastic use, waste flows, and improvement opportunities.
Our Journey Toward Global Sustainable Solutions
We started a journey to look for sustainable solutions on a local and global scale. We did clean-ups on the ground as well as underwater. We perceived a deep insight of what we are actually dealing with. High rising pollution levels in Europe, Africa and Asia. We looked for recycled products in different industries.
NOT ONE DAY. DAY ONE.
Make An Impact
We believe real change in the world begins with the change we make within ourselves. Our daily choices—what we eat, drink, buy, and how we behave—shape that change.
Ask yourself: what do you truly need, and in what measure? What do you desire that serves no real purpose, but only feeds ego and validation?
By choosing mindfulness over excess, intention over impulse, and sufficiency over accumulation, we create a more balanced, sustainable life that benefits not only ourselves, but the world around us.
Press
Featured in press and public platforms for our work, perspectives, and on-ground execution.
This collection reflects media coverage, interviews, and institutional engagements that highlight our role in shaping conversations around innovation, systems, and long-term impact.
Future
Acknowledgement : Luxury is not the more, it is the priviledge of choice.
How do we want to shape our future, the future of humanity and Life itself on this planet?
If Human is the next big thing, we need to ask ourselves in which world do we want to live in? Where do we find purpose?
A world of equality or division? Of destruction or balance? Of illusion on social media or reality?
Our Collaboration Partner
